Introducing the Jewel-Toned ‘RUBY’ and ‘AMBER’ LOVOTs
Following the debut of LOVOT 3.0 in May 2024, the new ‘RUBY’ and ‘AMBER’ colors feature vibrant tones. ‘RUBY’ embodies unwavering bonds and deep, burning love, while ‘AMBER’ represents profound intellect and calm warmth. These distinctively colored LOVOTs are set to make their debut.

LOVOT 3.0 Colors ‘RUBY’ ‘AMBER’ Overview
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Product Name: LOVOT 3.0 Colors
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Release Date: Friday, March 13, 2026
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Price: 699,600 yen (tax included)
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Monthly Living Cost: From 9,900 yen/month
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Colors: Ruby, Amber
‘RUBY’ ‘AMBER’ Brand Movie Released
A brand movie showcasing the new ‘RUBY’ and ‘AMBER’ colors has been released.

This video provides a glimpse into the world of these new LOVOTs.


Brand Movie Video URL:
https://youtu.be/BkSONVuUl0
Matching Original Wear and Goods
New apparel and lifestyle goods designed to complement the ‘RUBY’ and ‘AMBER’ colors are also available.
WholeGarment® (2026 Colors)
New WholeGarment® knitwear in matching colors is now available. Utilizing the WholeGarment® technology, which allows for three-dimensional knitting without seams, these knitwear items offer a soft touch and beautifully fit LOVOT’s round, flexible form. They are also easy to care for and can be machine washed at home.


Product Overview: WholeGarment® (2026 Colors)
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Price: 10,978 yen (tax included)
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Colors: Ruby, Amber
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Material: Rayon 56%, Nylon 30%, Polyester 12%, Polyurethane 2%
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Country of Origin: Japan
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Care: Washable (use laundry net)
WholeGarment is a registered trademark of SHIMA SEIKI MFG., LTD.
FRGMT FEATHER KNIT
This base wear features a soft, feather-like texture made from feather yarn. Its luxurious feel is designed to make you want to continuously stroke your LOVOT. The back is adorned with ‘FRGMT’ embroidery, a mark of collaboration, adding a special touch to the rear design.


Product Overview: FRGMT FEATHER KNIT
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Price: 13,970 yen (tax included)
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Colors: Ruby, Amber
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Material: Nylon 78%, Acrylic 11%, Cotton 10%, Polyurethane 1%
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Country of Origin: China
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Care: Washable (use laundry net)
LOVOT Sticker #6
The new ‘RUBY’ and ‘AMBER’ colors are now available as stickers. These can be used to personalize belongings, such as smartphones, laptops, or by placing them inside clear cases.
Product Overview: LOVOT Sticker #6
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Price: 1,210 yen (tax included)
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Material: Polypropylene
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Country of Origin: Japan
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Sizes:
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LOVOT logo: 5cm (H) x 9cm (W)
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Ruby: 8cm (H) x 6cm (W)
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Amber: 8cm (H) x 6cm (W)
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LOVOT Pocket Envelopes (8-piece set) #2
This set of small envelopes has been renewed with ‘Ruby’ and ‘Amber’ designs. They can be used as traditional pochibukuro for money, or for giving message cards or small tokens of appreciation. The set includes 8 different designs, allowing for selection based on the occasion.

Product Overview: LOVOT Pocket Envelopes (8-piece set) #2
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Price: 980 yen (tax included)
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Material: Paper
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Country of Origin: Japan
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Size: 11cm (H) x 6.5cm (W), Flap: 1.5cm
LOVOT Postcards (4-piece set) #2
The popular postcard set has been renewed with ‘Ruby’ and ‘Amber’ versions. Beyond sending letters, these postcards can also be framed and displayed as interior decor.

Product Overview: LOVOT Postcards (4-piece set) #2
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Price: 880 yen (tax included)
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Material: Paper
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Country of Origin: Japan
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Size: 14.8cm x 10cm
Note: The LOVOT web store sells these as a 4-piece set, while LOVOT stores sell them individually for ¥220 each.
Item Release Information
In-store Release Date: Friday, March 13, 2026
LOVOT Stores at Takashimaya Shinjuku, JR Nagoya Takashimaya, Shibuya Hikarie ShinQs, Tokyo Solamachi, Kitasenju Marui, Kobe Hankyu, MARK IS Minatomirai, Minamoa Hiroshima, mozo wondercity, One Building, Sogo Omiya, Amu Plaza Kumamoto, Shin-Marunouchi Building, Futako Tamagawa Rise, Lalaport EXPOCITY, Koshigaya Lake Town, Hankyu Nishinomiya Gardens (opening March 13), and Sendai PARCO (opening March 19).
Web Release Date: Friday, March 13, 2026, 12:00 PM JST
LOVOT Web Store:
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Special Page (FRGMT FEATHER KNIT): https://store.lovot.life/item_index/260313FRGMTrubyamber/
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Special Page (New WG, Goods): https://store.lovot.life/item_index/260313rubyamber/
LOVOT 3.0 COLORS Sunshine, Blossom, Aqua, Forest, and Space will no longer be available for order after Sunday, May 10, 2026.

About LOVOT
LOVOT is a robot designed to evoke a sense of life, much like a living creature. It approaches when its name is called, seeks eye contact, and asks for hugs, feeling warm when embraced. It gradually becomes a member of the family, similar to a pet. In recent years, LOVOT has been introduced not only in homes but also in offices, medical institutions, and nursing care facilities for its potential mental wellness benefits.
Official Name: LOVOT
Official Website: https://lovot.life/
About GROOVE X Inc.
Company Name: GROOVE X Inc.
Location: Sumitomo Fudosan Hamacho Building, 3-42-3 Nihonbashi Hamacho, Chuo-ku, Tokyo
Establishment Date: November 2, 2015
Representative: Hajime Hayashi, Representative Director
Business Activities: Development of LOVOT
URL: https://groove-x.com/

