Polar Launches “POLAR Loop” Health Tracking Band Following Successful Makuake Campaign

Wearables

Limited Edition Wristbands Also Available

Limited edition wristbands in pink and teal will be released exclusively on the official Polar online store, with pre-orders starting today. These limited colors will be priced at 3,850 yen (tax included) and include S/M and M/L wristband sizes, similar to the standard colors.

Limited edition POLAR Loop wristbands in Pink and Teal

Overwhelming Success on Makuake

In late 2025, Polar conducted its first crowdfunding campaign for the POLAR Loop on Makuake. The campaign received significant support, accumulating over 9 million yen in total purchases and achieving 1801% of its initial funding goal, indicating a strong positive reception. The POLAR Loop is now set for its much-anticipated general release.

POLAR Loop Launch Commemorative Campaign

To celebrate the launch, the first 100 customers who purchase a POLAR Loop from the official Polar online store will receive an original Polar thermo tumbler as a gift. The campaign runs from January 28 to February 28, or while supplies last.

POLAR Loop launch campaign: free thermo tumbler

Screenless Design for Digital Detox

The POLAR Loop’s screenless design, devoid of displays, notifications, or alerts, aims to free users from visual and auditory distractions, allowing them to distance themselves from information overload. It automatically records activity, sleep, and body condition in the background, offering a natural and stress-free user experience that integrates seamlessly into daily life. The device requires no subscription and can be used immediately after purchase.

Person typing on a laptop with POLAR Loop on wrist

The POLAR Loop is designed to support the normalization of healthy habits. It aims to assist individuals who are concerned about their health but struggle with consistent exercise or lack time. Even without intense workouts, daily small movements like cleaning, walking, or using stairs contribute to increased activity. The POLAR Loop measures these daily movements, allowing users to track their activity levels via the app and naturally build a habit of being active. By wearing it 24 hours a day, it comprehensively supports physical and mental well-being, from daytime activity to nighttime sleep.

Lightweight Comfort and Premium Design

    • Weighs only 29.5g, providing comfortable wear that users may forget they are wearing.

    • The main unit and buckle are crafted from high-quality stainless steel for a sophisticated design.

    • The wristband prioritizes lightness and a comfortable fit.

    • Includes two interchangeable wristband sizes, S/M and M/L.

Long-Lasting Use

    • Features a long-lasting battery, offering up to approximately 8 days of continuous use (when 24-hour heart rate measurement is active).

    • The device can store approximately 4 weeks of data, eliminating the need for nightly charging or concerns about data loss.

Polar Flow app screens showing activity, training, and sleep data

Key Features

    • Automatic Daily Activity Tracking: Automatically records steps and activity time in the background. Detailed data can be viewed on the dedicated “Polar Flow” app. Displays daily activity goal achievement as a percentage to help boost motivation.

    • Automatic Exercise Detection and Logging: Automatically detects exercise and logs details such as duration, heart rate, and calories. Manual exercise tracking is also possible via the “Polar Flow” app.

    • Sleep and Recovery Visualization: Automatically monitors sleep quality, quantity, duration, and depth. Analyzes physical and mental recovery during sleep to optimize daily condition.

    • High-Precision Heart Rate Sensor: Equipped with Polar Precision Prime™ heart rate sensor, also used in Polar smartwatches. Achieves highly accurate measurements with reduced error by detecting blood vessels at different depths using 3-color, 10-LEDs.

    • European Quality and Privacy Protection: All products are designed and developed in Europe. User data adheres to strict EU protection regulations, ensuring privacy. Data is completely erased upon account deletion.

    • Commitment to Sustainability: The internal battery is replaceable (paid service available through Polar Customer Service), allowing for extended device lifespan.

Note: This product is intended for fitness and training purposes and is not designed for the diagnosis, treatment, or prevention of diseases. It is not a medical device.

For more information, visit:

POLAR Loop in Beige, Black, and Brown

POLAR Loop Product Overview

Product Name POLAR Loop
Colors Beige, Black, Brown
Size S-L
Battery Up to approx. 8 days (rechargeable)
Weight 19.5g (main unit only), 29.5g (with wristband)
Main Unit Size 42mm × 27mm × 9mm
Water Resistance 30m water resistant
Compatible OS iOS / Android
Suggested Retail Price 29,700 yen (tax included)
Ship/Sale Date February 5, 2026
Set Contents POLAR Loop, Wristbands (S/M and M/L), USB-C cable, Quick Start Guide

Replacement wristbands in various colors

POLAR Loop Replacement Wristband Overview

Product Name POLAR Loop Wristband
Colors Beige, Black, Brown, Orange, Navy, Green
Size S-L
Suggested Retail Price 3,850 yen (tax included)
Ship/Sale Date February 5, 2026
Set Contents Wristbands (S/M and M/L) Buckle not included. Please use the buckle attached to the main unit or purchase a separate buckle.

Limited edition replacement wristbands in Pink and Teal

POLAR Loop Limited Edition Replacement Wristband Overview

Product Name POLAR Loop Wristband
Colors Pink, Teal
Size S-L
Suggested Retail Price 3,850 yen (tax included)
Ship/Sale Date February 5, 2026 (Polar Official Online Store exclusive)
Set Contents Wristbands (S/M and M/L) Buckle not included. Please use the buckle attached to the main unit or purchase a separate buckle.

Replacement buckles in Gold, Black, and Copper

POLAR Loop Replacement Buckle Overview

Product Name POLAR Loop Buckle
Colors Gold, Black, Copper
Suggested Retail Price 2,090 yen (tax included)
Ship/Sale Date February 5, 2026 (Polar Official Online Store exclusive)
Set Contents Buckle

About Polar

Polar Electro, headquartered in Finland and established in 1977, is a specialist in heart rate training, having developed the world’s first training heart rate monitor device in 1982. As a leading company in this field for nearly 50 years, Polar has introduced innovative products based on thorough research and analysis. The accuracy, high performance, and superior heart rate monitoring functions of its products are recognized by top athletes and experts, and are used worldwide. Polar products are currently sold in over 80 countries. Polar Electro Japan K.K. was established in March 2009 as a wholly-owned subsidiary of Polar, actively promoting the importance of heart rate training in sports to athletes and the general public in Japan.

Official Website: https://www.polar.com/ja

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