Shokz Ranks No.1 in Japan’s Bone Conduction and Open-Ear Clip-On Earphone Markets for 2025
Shokz, a prominent company in open-ear earphones, has announced its achievement of the top sales position in the Japanese market for both “bone conduction” and “open-ear clip-on” earphones. This leading position, with a No.1 unit share, was confirmed by BCN ranking data spanning from January 1, 2025, to December 31, 2025.
BCN Ranking Data Overview
The BCN ranking data utilized for this report covers the period from January 1, 2025, to December 31, 2025, across Japan. This data is compiled from actual sales figures collected from the POS data of 20 major retailers nationwide, including Bic Camera, Sofmap, K’s Denki, and Kojima. The analysis focused on “bone conduction type” and “open-ear clip-on type” products extracted from the “headphones (headsets with microphones)” category.
Shokz Bone Conduction Earphones
As a pioneer in bone conduction technology, Shokz has continuously developed its earphone lineup since its inception. The company’s bone conduction earphones are recognized for their unique audio experience that allows users to hear their surroundings while enjoying high-quality sound. This “open-ear listening” approach enhances safety, particularly for sports enthusiasts and professionals.
The latest model, Shokz OpenRun Pro 2, offers high-quality audio, up to 12 hours of continuous playback, and a secure fit for intense workouts. Other notable models include:
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OpenRun Pro 2
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OpenSwim Pro
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OpenRun
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OpenMove
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OpenComm2 2025 Upgrade
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OpenMeet
Shokz Open-Ear Clip-On Earphones
Shokz’s open-ear clip-on earphone lineup began with the OpenFit series in 2023. In 2025, the company expanded this range with the introduction of OpenDots ONE and OpenFit 2+, offering both ear-cuff and ear-clip style options.
Key models in this category include:
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OpenDots ONE
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OpenFit 2+
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OpenFit Air
About BCN Ranking Data
BCN Ranking is a service that provides real sales data collected from POS systems of consumer electronics retailers and e-commerce sites like Amazon across Japan. It compiles daily sales unit numbers, amounts, and average unit prices for approximately 150 product categories, primarily focusing on digital home appliances and PC software.
About Shokz
Shokz is dedicated to innovating open-ear earphones, offering high-quality sound through its proprietary audio technology at accessible price points. The brand aims to provide a new audio experience that combines high-quality sound with the safety of
