New WEBCM “Pixel?” Released on April 7, 2026, Featuring Aina The End and Cocomi
NTT Docomo has launched a new WEBCM series, “Pixel?”, featuring artists Aina The End and Cocomi. This campaign, which started on Tuesday, April 7, 2026, promotes the Google Pixel 10a, emphasizing its long-lasting battery, and the simplicity of Docomo’s mobile plan, ahamo. This marks the second collaboration between the two artists, following their appearance in an ahamo TVCM in February.
WEBCM Overview
The new WEBCM showcases Aina The End and Cocomi moving from a setting symbolizing the constraints of power cords to a clear blue sky, illustrating liberation from the anxieties of phone charging and pre-travel preparations. The campaign highlights the Google Pixel 10a’s battery life, which can last up to 120 hours, and ahamo’s feature of being usable directly overseas. The commercial features the duo’s natural interaction, conveying the straightforward appeal of combining the Google Pixel 10a with ahamo.
The memorable catchphrase “Pixel?” and a light head-shaking dance symbolize freedom from daily complications. The friendly conversation between the two artists clearly communicates the benefits of the “up to 120-hour battery” and “direct overseas use,” eliminating the need to search for charging cafes or prepare for international travel.
WEBCM URLs:
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Google Pixel 10a “Aina x Cocomi Pixel?” 15 seconds: https://youtu.be/t8lksYkN8M0
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Google Pixel 10a “Aina x Cocomi Charging Habits” 30 seconds: https://youtu.be/Oqbuo8RK30A
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Google Pixel 10a “Aina x Cocomi Going Overseas?” 30 seconds: https://youtu.be/8ZmY0uxAG2A
Campaign Special Site: https://www.docomo.ne.jp/special_contents/smartphone/pixel10a/
Interview Highlights
During an interview, Aina The End and Cocomi shared their thoughts on their second collaboration and the new Google Pixel 10a.
When asked about reuniting for the CM, Aina The End expressed her joy at being able to film so naturally with her close friend, Cocomi. Cocomi, in turn, described the experience as “cho-beri-happy” (extremely happy).
Regarding the Google Pixel 10a’s “up to 120-hour battery life,” Aina The End suggested a trip to a deserted island with Cocomi, highlighting the phone’s ability to capture vast skies and beautiful scenery without worrying about charging. Cocomi, while initially hesitant about a deserted island, proposed a trip to Hakone or a natural hot spring area to enjoy photography during winter or spring, appreciating the phone’s high image quality.
Filming Episode
During the filming, the close friends Aina The End and Cocomi were observed enjoying their time together, even taking photos of each other after the official shoot. When asked how many photos they had taken of each other so far, Cocomi revealed that the number had “easily exceeded 1,000.”
Performer Profiles
Aina The End
Started as a member of the punk band “BiSH” in 2015. After BiSH disbanded in June 2023, she has been active as a solo artist. She made her film debut as the lead in Shunji Iwai’s film “Kyrie no Uta,” winning numerous awards including the Japan Academy Film Prize for New Actor. In 2025, she released “Kakumei Dochu – On The Way,” the opening theme for the second season of the TV anime “Dandadan,” which garnered over 1.7 billion views on social media and charted on the Billboard Global 200. She received the “Excellent Album Award” at the 67th Japan Record Awards and made her first solo appearance on Kohaku Uta Gassen. An Asia tour is scheduled for April 2026.
Cocomi
Began playing the violin at age 3 and the flute at age 11, completing master classes with Ashkenazy and Emmanuel Pahud. She has won numerous domestic competitions. In 2021, she began her solo career, performing in concerts such as Lang Lang’s. She released her debut album “de l’amour” in 2022, followed by “Mélancolie” and “Neos,” and her latest work “Bouquet de Cinéma” in August 2025. In addition to her solo activities, she regularly performs with quartets and as a guest with various orchestras.
Google Pixel 10a Product Information
The Google Pixel 10a offers several key features:
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Extended Battery Life: The battery can last over 30 hours on a single charge. With Super Battery Saver mode enabled, it can last up to 120 hours. It also supports fast charging for quick power-ups.
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Exceptional Photography: Equipped with a high-performance camera, the Google Pixel 10a captures vivid and detailed photos even in low light or when zoomed in. It also includes features for easily editing group photos to ensure everyone looks their best.
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Google AI Support: Leverage Google’s AI for various tasks, such as having Call Assist handle phone calls when busy, planning weekly meals with Gemini, or enjoying future selfies with Nano Banana.
Battery life varies by usage and other factors. Actual battery life may be shorter. Battery health is continuously managed by Google Pixel’s software to maintain long-term performance. For details, refer to g.co/pixel/battery-tests and g.co/pixel/batteryhealth.
Availability may vary by language and country. For details, refer to g.co/pixel/callassist.
Gemini mobile app availability may vary by country and language. Internet connection required. Verify accuracy of responses.
Verify accuracy of responses. Available for some features and accounts. Internet connection required. Available in some countries and languages. Age 18 and over. For details, refer to policies.google.com/terms/generative-ai/use-policy.
ahamo Plan Information
ahamo is a mobile plan offering 30GB of monthly data for ¥2,700 (¥2,970 including tax). This plan is designed for clarity and transparency, minimizing complex discount conditions to provide a straightforward service. It is an online-exclusive plan, with new contracts and post-contract management (data usage, billing, procedures) handled via a dedicated website and app. Support is available through the website’s FAQ and chat function.
ahamo Official Website: https://ahamo.com/index.html
