New WEBCM and Brand Site Overview
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Release Date: June 1, 2026 (Monday)
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Brand Site: “Hiyari Hotto Zukan” URL: https://www.switchbot.jp/pages/hiyarihottozukan
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WEBCM URLs:
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“Ureshii Ouchi ni Switch ~Smart Lock Edition~” (30 seconds): https://youtu.be/XGqQ24lMKBo
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“Ureshii Ouchi ni Switch ~Smart Remote Control Edition~” (30 seconds): https://youtu.be/YLZqduUieBs
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Comment from Yuki Kinoshita
Yuki Kinoshita shared his excitement about the filming experience: “It was my first time filming against a green screen, so my excitement was through the roof from start to finish! The shoot required comical movements and expressions, and I felt that my experience entertaining and making my children laugh really came in handy here. I’m really looking forward to many people seeing it!”
Yuki Kinoshita is a popular parenting influencer with over 2 million social media followers. As a father of three (13, 7, and 4 years old) and a former single father, he leverages his experiences and child counselor qualifications to provide humorous content that resonates with many parents. He is widely recognized for his “parenting mimicry” videos, which depict real-life parenting scenarios. He is also the author of the picture book “Haburashi Rocket.”
Product Details
SwitchBot Lock Ultra Facial Recognition Pro Set
This set enables face-pass unlocking for an add-on smart lock. The “Lock Ultra” is the latest model in the series, featuring high quietness, a high-performance motor and torque, and a triple power supply system to minimize the risk of being locked out. The “Facial Recognition Pad Pro” is an add-on that provides facial recognition and palm vein authentication functions to the Lock Ultra. Together, they offer a top-tier security solution for the entrance.
SwitchBot Hub 2
The SwitchBot Hub 2 is a high-performance 4-in-1 smart remote control that simplifies the smart home experience. It consolidates infrared appliance remote controls, such as those for air conditioners and TVs, into one device, allowing operation via a smartphone. Beyond being a smart remote control, it also features a thermometer-hygrometer, smart button, and smart hub capabilities.
About SwitchBot
SwitchBot is a global robotics manufacturer that operates the smart home brand “SwitchBot” and the robotics brand group “OneRobotics,” with over 2 million households in Japan and more than 5 million cumulative units sold worldwide across over 100 countries and regions. The company’s mission is “to enrich and improve people’s lives at home through technological innovation.” It aims to create a society where robots handle daily physical and mental burdens. To create more time and peace of mind for people, supporting human activities, daily joys, and emotions through technology, SwitchBot currently develops three brands:
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SwitchBot: Embodied AI and smart home robots for households
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Acemate: Robotics specialized in sports
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ONERO: Development of humanoid robots and AI core technologies
Company Information
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Company Name: SWITCHBOT Inc.
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Location: Sreed EBISU+C 5F, 1-21-17 Ebisu, Shibuya-ku, Tokyo
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Representative Director: Connelly Lee
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Official Website: https://www.switchbot.jp
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Social Media:
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X (formerly Twitter): https://twitter.com/SwitchBotJapan
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Instagram: https://www.instagram.com/switchbotjapan
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Facebook: https://www.facebook.com/switchbotjapan
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