BLUETTI Kicks Off New Lifestyle Support Sale from March 1st

Background of the Sale: “Electricity Self-Sufficiency” for a Secure New Life
Sale Overview and Channels
Featured Sale Items
1. New Product: AORA 300 (55% OFF)
2. Popular Set: AORA 100 V2 + 100W Solar Panel (47% OFF)
About BLUETTI
Company Information

Background of the Sale: “Electricity Self-Sufficiency” for a Secure New Life

Spring is a season of new beginnings, often accompanied by changes in daily routines, unfamiliar environments, and concerns about disasters and power outages. BLUETTI positions portable power stations not just as appliances but as essential tools to alleviate these anxieties and enable a fulfilling new life. These devices provide the security of powering smartphones and lighting during outages and support active lifestyles such as “balcony work” or “park picnics” by eliminating the need for fixed power outlets.

This sale features the new product “AORA 300,” launching in March, along with disaster-certified models and other products ideal for home energy storage, disaster preparedness, and outdoor use, all at special prices.

Sale Overview and Channels

Each sales channel offers limited-time special prices and exclusive benefits.

1. BLUETTI Official Website

Discount Rate: Up to 68% OFF
Period: March 9th (Monday) – March 31st (Tuesday), 2026
Key Contents:
- Limited-time Sets: Quantity-limited sets featuring popular AORA and AC series models with added benefits.
- Purchase Benefits: Free vacuum cleaner or storage bag with the purchase of eligible sets. Additional benefits for purchases totaling 150,000 JPY (including tax) or more.
- Lottery Campaign: Automatic entry into a lottery for points, discount coupons, and luxurious prizes upon newsletter registration.
URL: https://www.bluetti.jp/pages/bluetti-discount

2. BLUETTI Official Rakuten Store

Discount Rate: Up to 62% OFF (additional 6,000 JPY off for purchases over 120,000 JPY)
Period:
- Pre-sale: March 1st (Sunday) – March 4th (Wednesday), 2026
- Official Sale: March 4th (Wednesday) – March 11th (Wednesday), 2026
Key Contents:
- AORA 100 V2 series purchase: Free dedicated storage bag (worth 7,980 JPY).
- AORA 300 series purchase: Free carry cart.
URL: https://www.rakuten.co.jp/bluettijapan/contents/bluettijapanSS-1/

3. BLUETTI Official Amazon Store

Discount Rate: Up to 60% OFF
Period:
- First Phase: March 3rd (Tuesday) 0:00 – March 9th (Monday) 23:59, 2026
- Second Phase: March 31st (Tuesday) 0:00 – April 6th (Monday) 23:59, 2026
Key Contents:
- Condition Achievement Benefits: Available for specific products priced 100,000 JPY (including tax) or more.
- Coupon Code “NEWLIFESALE”: Get an additional 5% off “AORA 100 V2 (Mint Green) + 100W Solar Panel + Storage Bag” and “AORA 200 + Hub D1.”
- Coupon Code “NEWAORA300”: Get an additional 7% off the new product “AORA 300 + Carry Cart.”
URL: https://www.amazon.co.jp/stores/page/CD389141-486D-4911-8AA6-254760E2E915?channel=PR

Featured Sale Items

New Product: AORA 300 (55% OFF)

The “AORA 300,” launched in March, is a 3,000Wh class portable power station weighing only 26.3kg. It features a “Power Lift” function exceeding 4,000W and can provide instant power in just 10ms during an outage. With a total of 10 ports, it supports simultaneous charging. This product is an optimal solution for over 24 hours of disaster backup, home energy storage, and extended car camping.

Sale Price: 161,505 JPY (including tax) (Regular Price: 358,900 JPY)
Benefit: Free folding carry cart (during official website pre-sale period)

Popular Set: AORA 100 V2 + 100W Solar Panel (47% OFF)

The “AORA 100 V2” is a lightweight, disaster-certified model designed for portability. It can be charged to 80% in just 45 minutes via AC rapid charging and supports up to 1000W solar input, allowing for quick charging anywhere, anytime. When combined with a solar panel, it functions as a self-sufficient power source, enabling users to charge with sunlight during the day and power lights or appliances at night during outages.

Sale Price: 92,379 JPY (Regular Price: 174,300 JPY)
Benefit: Storage bag

About BLUETTI

BLUETTI officially began its journey in 2011, inspired by the Great East Japan Earthquake and the realization that “electricity can protect lives.” With a vision of “Secure power for all lives,” the company successfully mass-produced the world’s first portable power station in 2015. Since then, BLUETTI has invested in its own factories and testing facilities, ensuring top-tier quality control and continuous innovation in new technologies.

In 2020, BLUETTI launched the “AC200P,” the world’s first model equipped with a highly safe lithium iron phosphate (LiFePO4) battery. By 2025, it aims to develop next-generation clean energy technologies, including the “AORA series” for the Japanese market. With a reputation for reliability and safety, BLUETTI is now trusted by over 3.5 million customers across more than 110 countries and regions.