“24H LIFE GEAR” Project Initiated
The “24H LIFE GEAR” project aims to fundamentally update individuals’ 24-hour lifestyles. With the vision that “changing habits starts changing life,” A PROP proposes products that enrich the daily choices of those who continuously challenge themselves, from the moment they wake up until they go to sleep. This initiative seeks to maximize overall brand value by integrating the customer bases and reliability of collaborating Japanese brands.
Features of the ANYTIME FITNESS Supervised “A PROP × récolte” Series
Amidst a growing awareness of health, the demand for balancing “exercise” and “diet” has increased. However, maintaining a nutritionally balanced diet remains a significant challenge for busy modern individuals. This series was developed to address common concerns such as the effort involved in protein supplementation after training and the difficulty of making it a habit.
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Expertise from ANYTIME FITNESS: Leveraging the knowledge of ANYTIME FITNESS, which operates stores nationwide and possesses expertise in exercise and health, the series aims to provide a cooking experience that naturally incorporates nutritional supplementation after exercise into daily eating habits.
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Fusion of récolte’s Technology and Design: The products embody récolte’s know-how, featuring intuitive usability, minimalist designs that blend into daily life, and functional designs built for everyday use.
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Pursuit of “Easy × Protein × Consistency”: These are not merely cooking appliances but tools designed to help regulate one’s lifestyle.
Product Overview
récolte Cordless Solo Blender Plus A PROP
Price: ¥7,920 (tax included)
Conceptualized as “freshly made, on the spot,” this cordless blender allows users to enjoy protein shakes and smoothies anywhere.
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Powerful Design: Capable of blending ice and frozen fruits, a smoothie can be prepared in approximately 60 seconds.
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High Portability: Lightweight and compact, it can be carried in a bag. It charges via USB Type-C and can be used approximately 10 times on a full charge.
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Easy Care: Features one-touch automatic cleaning and can be disassembled for thorough washing, ensuring hygiene.
récolte Chicken & Boil Cooker Plus A PROP
Price: ¥10,780 (tax included)
Promoting a “sustainable protein habit,” this dedicated cooker transforms chicken salads and egg dishes into gourmet meals with a single touch.
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Five Automatic Modes: Equipped with five modes: moist and tender chicken salad, hard-boiled eggs, soft-boiled eggs, steamed vegetables, and retort pouch warming.
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Low-Temperature Cooking for Nutrient Retention: Designed to efficiently and deliciously consume protein.
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Space-Saving Design: With a depth of approximately 7.5 cm, its compact size takes up minimal kitchen space.
About A PROP
A PROP is Fast Fitness Japan’s official online store, which opened on December 18, 2024. Operating under the concept of “finding items that express individuality, leading to a more enjoyable and active daily life,” it offers ANYTIME FITNESS original items and selected products that emphasize functionality and materials, including apparel (from training wear to casual wear), supplements, protein, and miscellaneous goods. The store aims to support customers’ lifestyles by providing high-quality items.
- A PROP (Official Online Store): https://aprop.jp/
About récolte
récolte is a brand that offers kitchen appliances prioritizing “just right for modern living.” The brand proposes kitchen appliances with sizes suitable for Japanese kitchens, color variations that match interiors, and functions and prices that eliminate unnecessary elements.
About Fast Fitness Japan
Fast Fitness Japan (Securities Code: 7092, Prime Market of the Tokyo Stock Exchange) operates and franchises the 24-hour fitness gym “ANYTIME FITNESS” as its core business. The company is committed to realizing a prosperous society where everyone can live healthily, based on its corporate purpose, “Healthier Place for Everyone.”
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Fast Fitness Japan Corporate Site: https://fastfitnessjapan.jp/
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Fast Fitness Japan X Official Account: https://x.com/FastFitness_jp
