BELTIES Launches Golden Week Limited “Bulk Purchase Campaign” for Apple Watch Accessories
BELTIES, an online store specializing in Apple Watch bands and operated by Media Exceed Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo), is holding a “GW Bulk Purchase Campaign” from Saturday, May 2, 2026, to Friday, May 8, 2026. This limited-time campaign applies to Apple Watch bands and cases.
The campaign offers a special discount: 10% off when purchasing two or more eligible items, and 15% off when purchasing three or more items. This initiative aims to propose a new way to enjoy Apple Watch by allowing users to change its style according to fashion and different occasions.

Apple Watch: From “Using One” to “Changing Styles”
In recent years, the Apple Watch has evolved beyond a mere smart device to become a significant fashion accessory. Analysis of user behavior has shown an increasing demand for “changing bands for work and holidays” and “swapping them to match mood or outfits.” This campaign was planned to support such lifestyles, providing an opportunity for users to acquire multiple bands and cases.
Endless Styles with Case and Band Combinations
A particular focus is on styling with combinations of “cases” and “bands.” Even with the same Apple Watch, attaching a case can significantly alter its appearance. Furthermore, changing the band can create the impression of an entirely different watch. For example:
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For business scenes, a stainless steel band can provide an elegant look.
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For holidays, a silicone band can offer a casual feel.
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For outdoor activities, a protective case can add a tough aesthetic.
This allows a single Apple Watch to serve multiple roles.

Campaign Details
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Period: May 2, 2026 (Saturday) – May 8, 2026 (Friday)
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Content:
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10% off for purchases of 2 or more items
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15% off for purchases of 3 or more items
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Coupon Codes:
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For 2 items:
2BUY10 -
For 3 or more items:
3BUY15
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Eligible Items: Apple Watch bands and cases (excluding brand products)
- Please note: Coupon codes must be entered at the time of purchase.

About BELTIES
BELTIES is a specialized online store focusing on Apple Watch bands. It offers a diverse range of products in terms of design, material, and price range, providing suggestions tailored to users’ lifestyles. Under the concept of “Enjoying Apple Watch more freely,” BELTIES develops a product lineup that balances fashion and functionality.
BELTIES aims to continue offering new experiential value through product development that expands the possibilities of Apple Watch, collaboration projects, and offline events.
Related Links
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Official Website: https://belties.shop/
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Special Campaign Page: https://belties.shop/ja-jp/blogs/news/golden-week-sale-2026

