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MAXZEN, a generic appliance brand, has announced the release of its new basket-equipped telescopic laundry rack (MWR-CS05). This innovative rack offers adjustable width from 62-99cm and height from 202-262cm, providing a flexible storage solution for diverse living spaces, including rental properties, without the need for drilling.

Kanjitsu Denki Co., Ltd. has announced a new distribution agreement with the French design house Lexon, bringing 11 new products, including alarm clocks, lamps, and portable speakers, to lifestyle stores and e-commerce platforms in Japan starting February 13, 2026.

SharkNinja LLC has announced the launch of a new "Warm Black" color model, the "Shark EVOPOWER DX WV517JBK," for its highly successful EVOPOWER DX cordless handheld vacuum series. This new model, featuring the series' highest suction power and a versatile floor motorized nozzle, will be available from February 27, 2026.

Bishinkobo Co., Ltd. has developed a new wireless foot controller designed to enhance comfort and efficiency for sewing machine users by eliminating cord-related inconveniences. The product is now available for pre-sale on Makuake.

Mitsubishi Heavy Industries Thermal Systems has announced the launch of new TV commercials featuring actress Keiko Kitagawa. The new "Utatane" (Nap) commercial, which began airing on January 23, 2026, expresses a quiet and happy moment at home, highlighting the comfort and energy efficiency of their air conditioners. A second commercial, "Future Engineers," will follow on February 20, 2026, showcasing the company's wide range of products.

Aeon Retail and Lion have jointly developed "NANOX one Antibacterial x Time-Saving," a revolutionary laundry detergent that offers a rinse-free, 15-minute wash cycle, enabling significant water and time savings. This product will be available from March 18, 2026, across approximately 1,580 Aeon and Aeon Style stores nationwide, as well as online platforms.

Watahan Dot Com Co., Ltd. announces the integration of Amazon Pay as a payment option on its e-commerce site, PC Bomber, providing customers with a secure and convenient shopping experience.

TCL JAPAN ELECTRONICS hosted the "2026 TCL Winter Olympics Pop-up Event (Tokyo)" at Tokyo Midtown Hibiya, offering immersive experiences like VR ski simulations, a giant gacha machine, and displays of the official Milan Cortina 2026 mascots and TCL's latest home appliances, drawing large crowds.

Spacewalker Technology Japan Inc. (MOVA) has introduced the P50 Pro Ultra robot vacuum cleaner, available from February 9th, which features industry-leading 19,000Pa suction and complete automation, aiming to eliminate household cleaning burdens and provide users with valuable extra time.

Noboda Co., Ltd. announces its appointment as the official Japanese distributor for the Dutch sustainable home goods brand "Brabantia" and the Spanish innovative cookware brand "Lekue." Starting Spring 2026, Noboda will introduce a new product lineup designed to support modern lifestyles by offering solutions for time efficiency and sustainability.