Cordless Brush Iron Launched to Combat Frizzy Hair in Rainy and Summer Seasons, Delivering Natural Glossy Hair with a Single Stroke

Health&Fitness

Product Features

Effortless Salon-Quality Natural Straight Hair

The brush-shaped design allows users to achieve natural straight hair by simply brushing through it. This makes it easy for even beginners to use, effectively styling bangs, hair ends, and managing frizz. It is designed for quick styling in the morning, aligning with the needs of modern individuals who prioritize time-saving beauty routines.

A smiling young woman holding a black hair iron brush, suggesting easy, all-day styling with natural straight hair.

PD/QC3.0 Rapid Charging for On-the-Go Use

Featuring a cordless design, the brush iron allows for styling anywhere without the need for an outlet. It supports PD/QC3.0 rapid charging, enabling continuous use while charging with a 30W or higher PD adapter. Its Type-C charging capability also allows it to be powered by mobile batteries or USB chargers, making it a convenient portable beauty appliance for various scenarios such as commuting, school, travel, business trips, car use, and events.

A woman sitting on a bed, using a hair brush styler while it is charging, highlighting its convenience.

Large 6400mAh Battery for Up to 80 Minutes of Continuous Use

Despite its lightweight and compact design (approximately 232g), the device is equipped with a 6400mAh large-capacity battery, providing up to approximately 80 minutes of continuous use on a full charge. Its size makes it easy to store in a bag or pouch, and it comes with a storage bag, making it ideal for school, travel, and business trips.

An image highlighting the hair styling tool's lightweight and powerful features, including a 6400mAh battery and rapid charging capabilities.

200 Million Negative Ions for Smooth, Glossy Hair

High-concentration negative ions work to smooth the hair surface, reducing dryness, frizz, and static electricity. This results in manageable, glossy hair. The ceramic coating and MCH heater ensure gentle and smooth use, protecting the hair.

A woman with smooth, black hair touching her hair, illustrating the effect of 200 million negative ions for shiny, manageable hair.

Safe Design for Beginners and Protection Against Burns

The brush iron offers three temperature settings (160℃, 180℃, 200℃) to suit different hair types, with an LED display showing the temperature and battery level at a glance. Its U-shaped brush structure encloses the heat source, preventing direct contact with hands or the scalp. It also includes an accidental operation prevention function and a 20-minute automatic power-off feature for safe daily use.

A black straight hair brush with an LED display showing 3 temperature settings, along with other beauty items.

Usage Scenarios

  • Pre-commute/school bang styling

  • Touch-ups at the office or school

  • Frizz control during the rainy season

  • Hair styling for travel and business trips

  • Attending fan events, concerts, or festivals

  • Pre-date styling

  • Touch-ups after the gym or sauna

A compact pink hair iron brush surrounded by makeup, indicating its portability for travel and on-the-go styling.

Price and Sales Information

The Cordless Brush Iron is priced at approximately 7,980 JPY (including tax), though pricing may vary depending on the sales period. It is available for purchase at LAMA Store Rakuten and Yahoo Shopping stores.

Company Overview

L&L LivelyLife Inc., founded in 2015, is a lifestyle technology company that develops and sells smartwatches, earphones, smartphone accessories, small home appliances, and outdoor equipment. The company’s products are sold in Japan, Europe, and Southeast Asia, with over 10 million users globally. It aims to provide high-quality and convenient products by integrating the latest technology with market needs.

A detailed image of the FY-H168 Heat Brush product specifications and included accessories.

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