Entertainment Marketing Co., Ltd. Launches Honda ‘Odyssey’ Real Car Color Smartphone Cases
Entertainment Marketing Co., Ltd., based in Yokosuka City, Kanagawa Prefecture, has announced the release of new smartphone cases that replicate the actual body colors of the Honda ‘Odyssey’. These products are officially licensed by Honda and utilize automotive-grade paints, addressing numerous requests for Odyssey-themed merchandise.

Product Planning Background
Unlike most commercially available smartphone cases that are colored by printing, these new cases are finished with spray-painted automotive coatings. This process aims to deliver a superior sense of color presence and vividness that printed cases cannot match. Each case is meticulously handcrafted through multiple stages, using high-quality automotive paints.
The goal is to create a fashion accessory where ‘color’ is the primary focus, distinguishing them from typical smartphone cases that often have a rubbery or electronic feel. The use of robust automotive paints and coating agents, known for their strong weather resistance and stain resistance, allowed for the reproduction of actual car colors on smartphone cases, maximizing the product’s unique characteristics.
Product Features
Real Car Body Color Reproduction Using Automotive Paint
These smartphone cases utilize automotive-grade paints and coating agents to achieve the exact colors and textures of the actual Honda Odyssey vehicles. Unlike typical smartphone cases that use CMYK inks for printing, the colors are mixed based on the car’s genuine color codes, resulting in realistic hues. This method allows for a vibrancy and depth of color that cannot be achieved with standard printing inks. Furthermore, the cases reproduce the intricate pearl and metallic finishes characteristic of automobiles, which are often difficult to achieve with conventional smartphone cases.
Robust Weather and Stain Resistance
Automotive paints are designed to be highly weather-resistant, maintaining their color even when constantly exposed to direct sunlight and UV radiation. Similarly, the coating agents provide excellent stain resistance, protecting the surface quality even when the car is hit by sand, mud, or stones during driving. These advanced properties are directly applied to the smartphone cases, ensuring long-lasting quality.
Compatibility with iPhone and Various Android Models
While iPhone and Android devices have roughly equal market share in Japan, most smartphone cases sold in general retail stores are often exclusively for iPhones due to the vast number of Android models and their smaller individual distribution volumes. This product line, however, supports not only iPhones but also various Android models, making it accessible to a wider range of Android users.

Product Specifications
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Price: 6,578 yen (tax included)
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Sizes: Available for iPhone and various Android models
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Material: Polycarbonate
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Sales Location: muomou SHOP (Online Store)
Discussions are also underway for potential sales at car dealerships.
Available Odyssey Colors:
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Diamond Dust Pearl (NH909P)
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Premium Venus Black Pearl (NH820P)
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Meteoroid Gray Metallic (NH904M)
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Platinum White Pearl (NH883P)
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Crystal Black Pearl II (NH945P)
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Obsidian Blue Pearl (B588P)



