The Desire for Big Screens Without the Need for More TVs
Experiencing pivotal sports moments or cinematic climaxes with family and friends on a large screen creates more memorable shared experiences than individual smartphone viewing. However, acquiring a new large television involves not only the purchase cost but also the need for a TV stand and dedicated space. This can be particularly challenging in smaller living spaces, bedrooms, or children’s rooms where the TV’s usage might be limited.
SOPPY’s solution is a smart projector that can transform any wall or ceiling into a large screen when needed and then be compactly stored away. This approach aims to provide flexible home viewing options at an accessible price point, starting at 9,980 yen, challenging the notion that large screens are only for those who own large televisions.
SOPPY’s Three Proposed “At-Home Viewing” Styles
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Large-Screen Viewing with Family and Friends on the Living Room Wall
Projecting images onto a living room wall offers a large-screen sports viewing experience distinct from smartphones or tablets. For gatherings, sharing the same visuals can create a more immersive atmosphere, turning an ordinary room into an exciting viewing space. The projector’s compact design (approx. 530g) means it does not require permanent installation; it can be set up on a table or shelf only when needed.

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Bedroom Ceiling as a Screen with 270° Rotation
The projector features a rotating structure that allows for angle adjustments of up to 270°. This enables projection not only onto standard walls but also onto bedroom ceilings. Users can enjoy content while relaxing in bed, making it suitable for late-night or early-morning sports viewing, as well as pre-sleep movie or anime sessions. A key advantage is the flexibility to change the projection direction to suit different rooms and viewing postures, unlike fixed large TVs.

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Large Screen on Demand, Even in One-Room Apartments
With dimensions of approximately 19.2 cm in height and 10.2 cm in base width, the projector is easy to store on a shelf or in a cabinet when not in use. Its design makes it suitable for single-person apartments or limited living spaces. It eliminates the need for a dedicated TV stand, allowing it to be carried and used in various locations like the living room, bedroom, or children’s room.
Automatic Keystone Correction for Easy Setup
When a projector is positioned at an angle, the projected image can appear trapezoidal. This product incorporates an automatic keystone correction function that compensates for image distortion caused by projection angles, reducing the burden of manual screen adjustments each time the projector is used. This feature is particularly useful for setups that change frequently, such as on a living room table, bedroom side table, or shelf.
- Manual adjustments may be necessary depending on the installation angle and projection environment.

Android 14 Onboard with App Access
The projector is equipped with Android 14, allowing users to access compatible video apps and various content directly from the device. This eliminates the need to connect a smartphone or computer via cables each time, enabling easy content access with a remote control. This makes it user-friendly, even for those new to projectors.
Furthermore, it supports Wi-Fi 6 and both 2.4GHz/5GHz Wi-Fi bands, allowing for flexible connections based on home network environment and usage scenarios.
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Available apps and services may vary depending on the app and service providers’ specifications.
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Some services may require membership registration or separate paid subscriptions.
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Copyright-protected content may not be projectable depending on the service or connection method.

Summer Home Entertainment Continues Beyond Sports Viewing
This product is versatile and can be used for a wide range of everyday viewing experiences, extending beyond specific sports events:
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Summer Holiday Movies and Anime: Project movies and anime on a large screen for family viewing, transforming the living room into a home theater.
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Music Live Concert Footage: Project footage of favorite artists’ live concerts onto a wall for a viewing experience with a greater sense of scale than on a smartphone.
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Family Photos and Travel Videos: Display photos and travel videos stored on smartphones on a large screen to share memories with family and friends.
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Children’s Videos and Educational Content: Project children’s videos or educational content onto a large screen for family viewing and shared learning.

Product Planning Team Comment
According to the product planner, enjoying the intensity of sports or the emotion of movies on a large screen does not necessarily require purchasing a new large television. The goal with this product was to offer a flexible viewing experience—using walls or ceilings as screens only when desired, then storing the compact device—for under 10,000 yen. The team hopes that this summer’s sports viewing will be an opportunity for families and friends to enjoy shared viewing experiences with movies, anime, and live music.
Product Overview

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Product Name: SOPPY Smart Projector
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Brand: SOPPY
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Sales Price: 9,980 yen (tax included)
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Color: White
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OS: Android 14
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Projection Method: 2.69-inch LCD TFT display
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Light Source: LED
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Body Weight: Approx. 530g
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Body Size: Height approx. 19.2 cm, Base width approx. 10.2 cm
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Recommended Projection Distance: Approx. 1.2m to 4m
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Aspect Ratio: 16:9 / 4:3
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Wireless Communication: Wi-Fi 6, 2.4GHz / 5GHz band support
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Main Functions: Automatic keystone correction, 270° rotation, mirroring, compatible app usage
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Video Support: Supports 1080P video decoding
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Sales Status: Currently on sale
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Sales Channel: SOPPY Official Online Store
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Rakuten Product Page: https://item.rakuten.co.jp/soppy/z700024-1/
About SOPPY
SOPPY is a lifestyle brand dedicated to making daily life more comfortable and fulfilling. It offers digital devices, small home appliances, and health-related products. The brand focuses on ease of use, functionality, and seamless integration into daily life, striving to provide new technologies at accessible prices.
About L&L LivelyLife Inc.
L&L LivelyLife Inc. began its operations as an online shop in 2015. Since then, it has expanded its business domain to become a lifestyle technology company, offering a wide range of products including smartwatches, wireless earphones, smartphone accessories, small home appliances, and outdoor/sports-related goods. The company has extended its sales channels to major online marketplaces in Japan, Europe, the Americas, and Southeast Asia, serving over 10 million customers. With a strong focus on product development that accurately captures the latest technology and market needs, L&L LivelyLife Inc. is committed to providing high-quality, high-value-added products. Its philosophy, “making daily life more convenient and enriching,” drives its pursuit of innovative and practical product creation.
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Company Name: L&L LivelyLife Inc.
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Representative: Hidenori Shida
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Location: Tachikawa AS Building 3F, 3-1-13 Nishikicho, Tachikawa-shi, Tokyo
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Phone: 042-512-8274

