TORRAS Engages with Diverse Audiences at Major Events in Early 2026
Rakusou Mirai Inc., operating under the brand TORRAS, which adheres to the philosophy of “be here now – living in the moment,” develops and sells smartphone accessories and other small home appliances aimed at making customers’ “now” richer and more convenient. From January to March 2026, TORRAS actively participated in and sponsored various events, including sports competitions and tech expos, creating opportunities for a wide range of users to experience their products firsthand.
Event Reports
1. All Japan Student Boardsailing Championship Intercollegiate Competition (Prize Sponsorship)
Dates: February 20 (Fri) – 23 (Mon, holiday), 2026
TORRAS’s user base extends beyond business professionals and gadget enthusiasts to include active individuals who enjoy sports and outdoor activities. For this event, TORRAS provided a selection of products as group prizes, including the “Ostand O3 Hue” stand case, “COOLiFY iva” portable fan, “Flexline 67W output” automatic retractable charger, and “Ice Cube” waterproof case. Additionally, individual prizes such as the “COOLiFY 2S” neck cooler and “Ostand Q3 Air” stand case were offered to support the participants.
Through products like waterproof cases and cooling items, which are well-suited for coastal and outdoor environments, TORRAS aimed to deliver valuable experiences that support the challenges of the next generation of students.
2. Gadget Exhibition 2026 (Event Exhibition)
Date: March 22 (Sun), 2026
The “Gadget Exhibition 2026” saw a total attendance of 1,947 visitors. Approximately 300 visitors experienced products at the TORRAS booth, and 52 participated in a capsule toy (gachapon) social media campaign, which involved following the official account and sharing product impressions. Impressions of TORRAS products were also shared on social media using hashtags such as #ガジェット展示会 and #マイTORRAS.
Held at Tsutaya, the event fostered connections with visitors, particularly families and those with a keen interest in tech products. The capsule toy campaign proved especially effective in attracting families, leading to numerous instances where children and parents naturally engaged with the products. Furthermore, new user segments, such as golf-loving families, showed interest in neck cooler products. This event marked the first offline display of the “Ostand Q3 Air Portugal National Football Team Collaboration Collection” and the “Sports Series,” highlighting TORRAS’s commitment to products that cater to both daily use and sports scenes.
3. Mac Fan Fes (Event Exhibition)
Date: March 28 (Sat), 2026
This event, which attracted Apple product users and gadget enthusiasts, exceeded expectations in terms of excitement. Over 250 visitors attended, with more than 200 experiencing products at the TORRAS booth. The capsule toy experience generated 98 pieces of user-generated content.
The booth was bustling with attendees eager to try products and participate in the gachapon, providing an opportunity for those unfamiliar with TORRAS to discover the brand and its offerings. It also allowed for deeper communication with creators who have previously collaborated with the brand. By enabling visitors to physically interact with the products, TORRAS further strengthened its relationship with users.
TORRAS is committed to continuing the development of products that enhance daily comfort while catering to diverse lifestyles.
About TORRAS
Under the philosophy of “be here now – living in the moment,” TORRAS aims to enrich and make customers’ “now” more convenient by developing smartphone accessories and other small home appliances.
Product Categories: Smartphone cases, mobile batteries, chargers, glass films, other smartphone accessories, small home appliances, etc.
Official Website:
https://torras.co.jp/
Official Social Media Accounts:
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X (formerly Twitter) Official Account: https://twitter.com/TORRAS_JP
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X Lifestyle Account: https://twitter.com/TORRAS_life
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Instagram Official Account: https://www.instagram.com/torras_japan/
Official Online Stores:
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Amazon: https://www.amazon.co.jp/torras
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Docomo Online Shop: https://onlineshop.docomo.ne.jp/products/accessories
Company Profile
Company Name: Rakusou Mirai Inc.
Representative: Yan Kong, Representative Director
Established: May 10, 2021
Capital: 5 million JPY
Location: Bright Akihabara B1F, 1-24-9 Taito, Taito-ku, Tokyo
Business Activities: Planning, marketing, sales, and import/export of the TORRAS brand in Japan.
Group Company: Lanhe Technology Group (100% parent company)
E-mail: torras-koushiki@torras-global.com
Group Profile
Lanhe Technology Group was founded in Shenzhen, Guangdong Province, China, in 2008. It develops and sells smartphone accessories, electrical products, and automotive supplies. The group operates its own brands, such as “TORRAS” and “RANVOO,” in over 148 countries and regions worldwide. By 2025, the group will have acquired over 6,000 product patents and has received numerous international design awards, including the “Red Dot Design Award,” one of the world’s three major design awards.
Location: Zhantao Science and Technology Building, Minzhi Avenue, Longhua District, Shenzhen, Guangdong Province, China.
