Experience a Personal Big Screen During Summer Travel
Centered around the theme of “transforming travel, leisure, and waiting times into more liberating and exciting moments,” this sale is strategically timed for the summer holiday and travel season. With the VITURE Luma series, individuals can enjoy movies, games, videos, 3D content, and even work on a personal large screen, regardless of their location—whether on a bullet train, airplane, at a holiday destination, during relaxation at a hotel, or while family members are using the television.
VITURE aims to position XR glasses not as a specialized gadget, but as an accessible device that enhances daily entertainment and travel experiences.
Featured Products and Sale Prices
The sale includes the flagship Luma Ultra XR/AR Glasses and the standard Luma XR Glasses, along with a range of essential accessories.
XR Glasses
| Product | Regular Price | Sale Price | Discount Rate |
|---|---|---|---|
| VITURE Luma Ultra XR/AR Glasses | 89,880 yen | 75,800 yen | 15% OFF |
| VITURE Luma XR Glasses | 64,880 yen | 54,800 yen | 15% OFF |
VITURE Luma Ultra XR/AR Glasses: This flagship model features a 152-inch equivalent large screen, a 52° field of view, and a high brightness of up to 1500 nits. It utilizes Sony’s micro-OLED technology for high-definition display (1200p, 120Hz). The glasses support advanced AR/spatial experiences with an RGB+dual depth camera and 6DoF with hand gesture recognition. Additional features include diopter adjustment (up to -4.0D), multi-stage tilt mechanism, and HARMAN audio.

VITURE Luma XR Glasses: The standard model offers a 146-inch equivalent large screen, a 50° field of view, and up to 1000 nits brightness, also powered by Sony’s micro-OLED (1200p, 120Hz). It supports diopter adjustment up to -6.0D and can be connected directly to USB-C compatible devices for immediate use.

Accessories

| Product | Regular Price | Sale Price | Discount Rate |
|---|---|---|---|
| VITURE Pro Neckband (12GB RAM+256GB storage) | 59,980 yen | 47,980 yen | 20% OFF |
| VITURE Pro Mobile Dock | 21,800 yen | 17,440 yen | 20% OFF |
| VITURE x 8BitDo Ultimate Mobile Game Controller | 10,980 yen | 9,330 yen | 15% OFF |
| VITURE Luma Series & Beast Dedicated Lens Hood | 2,680 yen | 2,270 yen | 15% OFF |
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VITURE Pro Neckband: An Android smart device worn around the neck. When paired with XR glasses, it allows for video viewing and cloud gaming without connecting to a smartphone or PC.
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VITURE Pro Mobile Dock: Designed for playing devices like the Nintendo Switch 2 on a large screen, it also supports simultaneous output to two pairs of glasses.
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VITURE x 8BitDo Ultimate Mobile Game Controller: A dedicated controller for enjoying Android mobile games on the large screen of XR glasses.
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VITURE Luma Series & Beast Dedicated Lens Hood: This accessory offers 100% ambient light cut with a one-touch attachment, enabling an immersive movie or gaming experience comparable to nighttime use, even in bright outdoor summer conditions or on a bright bullet train or airplane.
All prices listed are tax-inclusive. For specific details on other accessories (charging adapters, various cables, dock covers, etc.) that are discounted by up to 30% off, please check each sales channel.
Sale Overview
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Name: VITURE Summer Sale
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Period: July 29, 2026, 0:00 to August 6, 2026, 23:59 (JST)
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Channels: VITURE Official Website, Amazon (VITURE JP official store), Rakuten Ichiba, Yahoo! Shopping, and national electronics retailers (Yodobashi Camera, Bic Camera, Yamada Denki, Joshin, Edion)
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Discounts: Up to 20% off major products, up to 30% off accessories
Purchase Links
VITURE Luma Ultra XR/AR Glasses
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Official Website: https://www.viture.jp/product/viture-luma-ultra-xr-glasses
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Rakuten Ichiba: https://item.rakuten.co.jp/trend-tech/4571344151520/
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Yahoo! Shopping: https://store.shopping.yahoo.co.jp/softbank-selection/4571344151520.html
VITURE Luma XR Glasses
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Official Website: https://www.viture.jp/product/viture-luma-xr-glasses
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Rakuten Ichiba: https://item.rakuten.co.jp/trend-tech/4571344151513/
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Yahoo! Shopping: https://store.shopping.yahoo.co.jp/softbank-selection/4571344151513.html
Accessories (Each store page)
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VITURE Official Website: https://www.viture.jp/collections/sale
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Amazon (VITURE JP official store): https://www.amazon.co.jp/stores/page/B23ED1B2-3E50-4683-970B-48C65BECDD9C/
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Rakuten Ichiba: https://item.rakuten.co.jp/trend-tech/c/0000000912/Y
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Yahoo! Shopping: https://store.shopping.yahoo.co.jp/softbank-selection/search.html?p=VITURE
About VITURE
VITURE is a next-generation XR+AI brand originating from California, USA. The company has achieved over 50% market share in the US XR glasses market (IDC survey, Q4 2024) and develops an ecosystem of products centered on XR glasses to enhance daily entertainment, gaming, and work. VITURE Inc. was established in 2021 and is led by CEO David Jiang. Further information can be found on their official website: https://www.viture.jp/
Inquiries
VITURE Inc. PR Team E-mail: pr@viture.jp

