SHOWER DRYER Features
The SHOWER DRYER represents Brighte’s accumulated beauty technology, designed to redefine daily hair care. It features a lightweight body of approximately 357g¹ and delivers powerful airflow of 2.58m³ per minute² for quick drying. Additionally, a mist serum is dispensed with the airflow, increasing hair moisture by approximately 200%³. This unique combination allows for a “drying yet not drying” experience, providing hydration while styling.
¹ Main unit only
² Company measurement, with boost attachment, 3-level airflow (strong) setting
³ Company measurement, comparison with initial development prototypes. Effects may vary depending on usage environment (temperature, humidity, etc.) and individual differences.
New Mocha Brown Color
The newly introduced Mocha Brown is an exclusive color for electronics retailers. This deep, nuanced shade combines warmth and sophistication. Its refined, calm tone is designed to blend seamlessly into washrooms and dressing areas, elevating the daily hair drying routine. Consumers are encouraged to experience this advanced hair dryer firsthand at retail stores.
Product Details
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Product Name: SHOWER DRYER (Mocha Brown)
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Price: 39,600 yen (tax included)
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Release Date: January 16, 2026 (Friday)
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Sales Channels: Exclusive to home electronics retailers (e.g., Bic Camera, Yodobashi Camera, Edion)
Learn more about SHOWER DRYER: https://brighte.jp/shop/products/BRT-SD173
About Brighte Beauty Appliance Brand
Brighte operates under the motto “Things no one has ever seen,” striving for refined beauty without waste. The brand combines advanced, precisely developed beauty technology with an overwhelmingly customer-centric approach. It aims to offer new choices that bring out confidence and radiance in each customer.
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Brighte Official Website: https://brighte.jp/
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X (formerly Twitter): @brighte__jp
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Instagram: @brighte.official
About Ai Robotics Co., Ltd.
Ai Robotics Co., Ltd. leverages AI technology to continuously create and expand D2C brands. Its main brands include the skincare brand Yunth (https://yunth.jp/), the beauty appliance brand Brighte, and the hair care brand Straine (https://straine.jp/). The company continues to expand its product lineup.
