INMO, the World’s No.1 AI Smart Glasses Brand, Launches “INMO GO3” in Japan

INMO, the World’s No.1 AI Smart Glasses Brand, Launches “INMO GO3” in Japan

INMO Japan Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative: Yohei Nomura), a company specializing in AI x AR smart glasses, held a product launch event on July 16, 2026, ahead of the Japan debut of its latest model, “INMO GO3.”

The event featured a brand and product introduction for “INMO,” alongside a hands-on preview where attendees experienced real-time bidirectional translation, AI teleprompter, and AI meeting support. Many participants experienced “smart glasses for everyday use” that provide quick access to necessary information within their natural field of vision, without repeatedly looking down at a smartphone.

During the presentation, INMO emphasized its goal of creating “practical wearable AI devices” that can be naturally integrated into daily life—for work, travel, commuting, and conversations—rather than merely smart glasses that “generate surprise at exhibitions.” Japan was positioned as one of the most important markets, with a strategy to build the brand long-term through creating experience opportunities and collecting user feedback, rather than focusing solely on short-term sales. This approach acknowledges Japan’s high demands for wearability, design, reliability, and privacy.

Pre-orders for “INMO GO3” began on July 17 (Friday) and the product secured the No. 1 position in Yodobashi.com’s “Smart Glasses Bestseller Ranking” as of July 23, 2026, 7:36 AM. The ranking is subject to change. The official release is scheduled for July 30 (Thursday).

Event Highlights

A key feature of the launch event was the demonstration of “INMO GO3” functions in real-world business scenarios. Presenters utilized the AI teleprompter function to deliver their presentations while maintaining eye contact with the audience.

Furthermore, the bidirectional translation feature was showcased during an exchange between a Chinese-speaking INMO headquarters staff member and a Japanese-speaking production staff member. Feedback indicated the feature was highly effective, with comments such as “it was so useful, we couldn’t do without it,” highlighting its practicality in business settings.

The bidirectional translation of “INMO GO3” displays the other person’s speech as translated subtitles within the glasses, while the wearer’s speech is delivered to the other person as translated audio via the attached speakers. A key differentiator from existing products is its ability to support two-way communication even if only one person wears the smart glasses. Presenters shared specific experiences, such as overcoming language barriers during business trips for negotiations, shopping, and dining, conveying the real-world value beyond mere specifications.

Media representatives posed numerous questions regarding future market outlook and business development, including sales targets for the Japanese market, SDK provision, and partnerships with tourism operators. INMO explained its strategy to expand sales channels and corporate collaborations by continuously building awareness and trust in Japan through ongoing experience opportunities, offline events, and user feedback collection. It was also stated that the SDK has already been provided to some partners, with plans for utilization in the tourism sector, such as airport rentals, integration into travel tours, and multilingual guides in hotels and museums, as well as service development tailored for corporate and institutional use.

Reservation, Sales, and Experience Information

• Suggested Retail Price: 99,800 yen (tax included)

• Pre-order Period: July 17 (Friday) to July 29 (Wednesday), 2026

• Release Date: July 30 (Thursday), 2026

• Online Sales Channel (Black Red only): Amazon

• Offline Retailers (Black Silver only): Approximately 47 electronics retailers, including Yodobashi Camera and Bic Camera.

Experience Information

• Experience Period: July 16 (Thursday) to August 16 (Sunday), 2026

• Experience Location: Futako Tamagawa Tsutaya Electrics (1F・2F Futako Tamagawa Rise S.C. Terrace Market, 1-14-1 Tamagawa, Setagaya-ku, Tokyo)

How to Purchase Prescription Insert Lenses

• Sales Channel: JUN GINZA

• Purchase Method:

  1. Submit your eyeglass prescription data (power, myopia, astigmatism, etc.) via an online form.
  2. You can also purchase a dedicated lens frame along with your application.
  3. After manufacturing lenses tailored to your prescription, they will be sent to your registered address via cash on delivery.
  4. Users are responsible for attaching the lenses to the lens frame upon receipt.

• For compatible prescriptions and pricing, please check the JUN GINZA official website: https://junginza.com/

Product Specifications

Inquiries and After-Sales Support

For product inquiries and post-purchase support, please contact the following:
MAIL: support.jp@inmoxr.com

About “INMO”

INMO’s product lineup consists of three main series: the “AIR Series” for immersive AR display and spatial computing experiences, the “GO Series” for lightweight, everyday wearable AI devices, and the “X Series” for brand collaborations and ecosystem partnerships. Over five years since 2021, INMO has evolved its two major series, “AIR” and “GO,” through three generations, steadily progressing from initial explorations of AI x AR to practical AI solutions for daily use.

About INMO Japan Co., Ltd.

INMO Japan Co., Ltd. is the Japanese subsidiary of SICHUAN YINGMU TECHNOLOGY CO., LTD., a leading company in AI x AR smart glasses. It is responsible for the planning, development, manufacturing, sales, import, and export of “INMO” and its peripheral devices in Japan.

About SICHUAN YINGMU TECHNOLOGY CO., LTD.

SICHUAN YINGMU TECHNOLOGY CO., LTD., headquartered in Chengdu, Sichuan Province, China, is a leading company in AI x AR smart glasses. With a mission of “everyday AR experiences for everyone,” the company handles everything from development to manufacturing and distribution, promoting the widespread adoption of wearable devices as the next generation after smartphones. It holds over 175 patents in the AR, AI, and 5G fields, with cumulative shipments exceeding 100,000 units. Currently, its products are available in physical stores in over 20 countries worldwide.

*Source: Frost & Sullivan. Based on research of the global all-in-one AI + AR smart glasses market. Measured by cumulative sales of all-in-one AI + AR smart glasses for global brands from 2021 to 2025. All-in-one AI + AR smart glasses refer to independent smart wearable devices that integrate near-eye displays, spatial awareness, local AI computing capabilities (or cloud-edge collaboration), multimodal interaction, and a battery module into a glasses-like form factor. They do not require external devices and utilize technologies such as optical see-through to achieve the fusion of virtual and reality, leveraging intelligent functions to provide scene-specific smart services and natural interaction experiences. Research completed: May 2026.