Shark EVOPOWER DX Series Introduces New Warm Black Model, Expanding Cordless Handheld Vacuum Lineup

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Shark EVOPOWER DX Features and Enhancements

Shark launched the EVOPOWER in September 2018 to create new demand and invigorate the Japanese handheld vacuum market. The series quickly became the top-selling handheld vacuum brand by volume share in 2019 and has maintained its leading position. Building on this success, the EVOPOWER EX was released in June 2021, offering twice the suction power of previous models and new features. In April 2023, the EVOPOWER EX was further improved with LED headlights, allowing for easier cleaning in dimly lit areas. The EVOPOWER DX, launched in May 2024, represents a complete redesign, achieving Shark’s highest-ever handheld vacuum suction power.

1. “Hybrid Handy” with Floor Motorized Nozzle

For the first time in a Shark handheld vacuum, the EVOPOWER DX includes a floor motorized nozzle. This innovation allows users to perform both handheld and floor cleaning with a single device. Unlike previous extension nozzles, the new motorized nozzle is effective on carpets and rugs, and its compact, maneuverable head makes floor cleaning even easier. When the floor motorized nozzle is attached, the unit weighs approximately 1.2 kg, making it light enough for easy movement between rooms.

Hybrid functionality with floor nozzle

Woman cleaning carpet with Shark EVOPOWER DX

2. More Powerful and Easier to Use

  • 2.5x Suction Power: Compared to the initial EVOPOWER W35 model, the EVOPOWER DX offers 2.5 times more suction power, providing Shark’s highest suction to date. It effectively removes both large debris and fine dust.

    Handheld vacuum cleaning table

  • Up to 40 Minutes of Runtime: The runtime has been extended from 35 minutes to a maximum of 40 minutes in eco mode, allowing for more extensive cleaning without worrying about battery life.

    Handheld vacuum cleaning bookshelf

  • Enhanced Usability: The EVOPOWER DX incorporates an ergonomic handle, similar to Shark’s cordless stick vacuums, for improved grip and maneuverability. Accessory removal and dust disposal operations have also been streamlined.

    Ergonomic handle of Shark EVOPOWER DX

  • Expanded LED Headlight Range: The LED headlight’s illumination range has been widened compared to the previous EVOPOWER EX model, allowing for more efficient cleaning by illuminating a larger area of debris.

    LED headlight in action

3. Shark’s Unique and Elegant Colors

The EVOPOWER DX features Shark’s proprietary elegant colors, designed to blend seamlessly into home interiors while adding a touch of sophistication with their rich and nuanced tones.

Warm Black Shark EVOPOWER DX in kitchen

4. Retained Convenient Features

The new model retains popular features such as one-touch dust disposal, washable dust cup and filter for hygiene, and a comprehensive set of accessories including a mini motorhead, crevice tool, and multi-nozzle for versatile cleaning.

Easy dust disposal and accessory storage

Washable dust cup and filter

About SharkNinja

SharkNinja is a leading company in home floor care and kitchen appliances, headquartered outside Boston, USA. Shark® is the #1 floor care brand in the US, and Ninja® is the #1 small kitchen appliance brand in the US. Since entering the Japanese market in July 2018, SharkNinja has introduced innovative products like cordless stick vacuums, handheld vacuums, and steam mops under the Shark brand, achieving the #1 sales share in the rechargeable handheld vacuum cleaner market at electronics retailers. The company focuses on providing innovative, consumer-centric products that meet real needs, exemplified by products like the EVOPOWER®SYSTEM and the revolutionary EVOPOWER® handheld vacuum. SharkNinja continues to develop products tailored to individual countries and households, aiming for “5-star satisfaction” through cutting-edge technology.

Official Website: https://www.sharkninja.jp

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