Lexar High-Speed CFexpress and SD Cards 10% Off During Rakuten Super SALE

The Importance of Memory Card Selection in Photo and Video Shooting

In recent digital and mirrorless cameras, the amount of data handled in a single shooting session has increased due to higher pixel counts for photos, as well as 4K video and high frame rate shooting. In such shooting environments, not only the camera’s performance but also the speed and capacity of the memory card that writes the data are crucial factors that affect the shooting experience.

Lexar offers CFexpress cards and SD cards that can be selected according to shooting style and compatible equipment. During the Rakuten Super SALE, recommended products for various shooting purposes are available at special prices.

Featured Product: Lexar Professional CFexpress 4.0 Type A Card SILVER Series

This CFexpress Type A card is recommended for creators who shoot high-resolution photos and videos. It can be used with CFexpress Type A compatible cameras, and its high-speed data transfer performance supports shooting environments that handle large data volumes. High-speed transfer is also expected to streamline workflow when importing large amounts of photo and video data to a PC after shooting.

Sale Eligible Capacities and Prices

Recommended for:

• Those who shoot high-resolution photos continuously.

• Those who handle large data volumes in video shooting.

• Those who want to streamline their workflow from shooting to data transfer to PC.

• Those using CFexpress Type A compatible cameras.

Rakuten Sale Page for CFexpress Type A Card

Featured Product: Lexar Professional V60 SDXC UHS-II Card SILVER PRO Series

This SDXC UHS-II memory card is easy to use with a wide range of shooting devices, including digital and mirrorless cameras. It supports UHS-II and Video Speed Class V60, offering performance suitable for both photography and video shooting. Capacities range from 64GB to 512GB, allowing selection according to shooting style and required storage capacity.

Sale Eligible Capacities and Prices

All prices listed include tax.
Products may be limited in quantity. Sales may end once the planned quantity is reached.
*Sales prices and campaign details are subject to change without notice.

Recommended for:

• Those who shoot with mirrorless cameras or digital single-lens cameras.

• Those who shoot both photos and videos.

• Those looking for an SD card compatible with 4K video recording.

• Those who want to use a large-capacity memory card for shooting trips or events.

Rakuten Sale Page for SDXC UHS-II Card

Choosing Between CFexpress and SD Cards

When choosing a memory card, it is first necessary to check the standard supported by the camera. For those using CFexpress Type A compatible cameras and performing more data-intensive shooting such as high-speed continuous shooting or large-capacity video, a CFexpress Type A card is recommended.

On the other hand, if using an SDXC UHS-II compatible camera, an SDXC UHS-II V60 card supports a wide range of shooting applications from photos to videos. By choosing a card that matches the camera’s supported standard, the resolution of videos to be shot, and the amount of data shot per day, a more comfortable shooting environment can be established.

Selecting Memory Cards to Match Increasing Data Volumes

As opportunities for shooting photos and videos increase for travel, sports, events, vlogs, and creative projects, the required storage capacity also grows. Especially for high-pixel photos and 4K videos, a significant amount of storage capacity is used in a single shooting session. To reduce situations such as needing to change cards mid-shoot due to insufficient capacity or slow data transfer times, selecting a memory card that suits the shooting environment is crucial.

The Rakuten Super SALE provides an excellent opportunity to review storage environments along with shooting equipment.

Rakuten Super SALE Overview

Period:

September 4, 2026 (Friday) 20:00 – September 11, 2026 (Friday) 1:59

During this period, eligible Lexar storage products are sold at special prices. Furthermore, the Lexar store offers a 500 yen OFF coupon that can be used for purchases of 25,000 yen (tax included) or more during the Rakuten Super SALE period. For details on coupon usage conditions and available uses, please check the coupon page on Rakuten Ichiba.

Rakuten Super SALE “Shop Marathon” Also Held

During the Rakuten Super SALE, the “Shop Marathon” campaign is also held, where entry and purchases at eligible shops increase the point multiplier based on the number of shops purchased from. Purchases of 1,000 yen (tax included) or more per shop are eligible, and the point multiplier increases with the number of shops purchased from. Those considering purchasing Lexar products should check this in conjunction with other Rakuten Super SALE campaigns. Entry is required to participate in the Shop Marathon campaign. Conditions and limits apply to point awards.

About Lexar

Lexar is a storage brand that offers memory cards, USB flash drives, portable storage, SSDs, and memory products. It provides storage solutions that support a wide range of digital lifestyles, including photography, video, gaming, mobile, business, and personal backup.

Notes and Trademarks

• “Rakuten Ichiba” and the Rakuten Ichiba logo are trademarks or registered trademarks of Rakuten Group, Inc. or its affiliated companies.

• Other company names, product names, and service names mentioned are trademarks or registered trademarks of their respective companies.

• Actual performance may vary depending on the equipment used, memory configuration, OS, software, temperature, and other operating environments.

• Product specifications, capacities, model numbers, sales prices, stock status, and retailers are subject to change without notice.

• The information provided is current as of the announcement date.