LivelyLife Inc. Survey: 82.1% Want to See Inside Their Ears While Cleaning
TOKYO, Japan – June 9, 2026 – LivelyLife Inc. today announced the results of a comprehensive survey on ear cleaning habits and concerns among 200 men and women aged 20 to 70 across Japan. The findings highlight a prevalent anxiety associated with ear cleaning, with a substantial majority expressing a desire for visual guidance during the process.
Key Survey Findings
According to the survey, 78.4% of respondents reported experiencing anxiety during ear cleaning. When asked about the reasons for this anxiety, the top responses were:
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71.8%: Cannot see inside the ear.
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64.5%: Fear of injury.
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53.7%: Unsure if the ear is clean.
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41.2%: Child moving during cleaning.
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36.8%: Unsure how deep to clean.
These results underscore that the primary challenge in ear cleaning is the inability to visually confirm the process, leading to a sense of unease. Furthermore, 82.1% of respondents indicated that they would feel more confident and safer if they could view the inside of their ears using a smartphone or similar device while cleaning.
Responding to User Needs: The 2026 Improved Ear-Picking Camera Model
In light of these findings and consistent user feedback, LivelyLife Inc. has launched the 2026 improved model of its popular ear-picking camera. User suggestions, such as requests for a clearer view, easier image orientation, child-friendly design, and enhanced safety, were pivotal in the development of this new model.
Demand for at-home health management, including ear care for children, seniors, and even pets, has been increasing. However, many continue to rely on a
